01
HumanStructured Interview
To hear your customer describe pain in their own words.
Problem Fit45–60 min · ×8
Trace· 21 ways to learn something
The method library.
Pick the right instrument.
Twenty-one ways to move an assumption. Trace picks one for you based on risk and effort — but the library is always a click away.
02
HumanJobs-to-be-Done
To reframe your problem around the underlying job.
Discovery60 min · ×6
03
HumanMom Test Discovery
To check whether the problem is really felt, not polite.
Problem Fit30–45 min · ×10
04
Agent-assistedProblem Storyboard
To map the current-state journey and locate true friction.
Discovery1–2 days
05
Agent-assistedLanding Page Smoke Test
To probe demand before building anything real.
Solution Fit3–5 days
06
HumanConcierge MVP
To manually deliver the value before automating it.
Solution Fit2–4 weeks
07
HumanWizard-of-Oz
To fake the AI while validating the UX.
Solution Fit1–3 weeks
08
Agent-assistedClickable Prototype
To test flow and clarity before any engineering.
Solution Fit2–5 days
09
HumanPricing Elasticity Test
To find a price the market will actually pay.
Market Fit1–2 weeks
10
Agent-assistedFake Door Test
To measure real intent for a specific feature.
Solution Fit2–4 days
11
Agent-executedCohort Retention
To see whether usage survives the first week.
Market Fit4+ weeks
12
Agent-assistedChannel Experiment
To test whether a channel can actually deliver.
Market Fit1–3 weeks
13
Agent-executedUnit Economics Probe
To see if the numbers work at scale before scaling.
Market Fit2–4 days
14
Agent-assistedEval Set Build
To define what 'good enough' means for your model.
AI & Trust1 week
15
HumanTrust Calibration Study
To test whether users rely on AI the right amount.
AI & Trust2 weeks
16
Agent-assistedRegulatory Scoping
To map the compliance path before spending on engineering.
Regulatory1–2 weeks
17
Agent-assistedAgent Handoff Drill
To test multi-agent coordination and failure recovery.
AI & Trust3–5 days
18
Agent-executedCompetitor Teardown
To get oriented in the market without spending a week on it.
Discovery24 hours
19
Agent-executedMarket Sizing
To sanity-check whether the prize is worth chasing.
Discovery24 hours
20
HumanWillingness-to-Pay
To convert interest into a pricing signal.
Market Fit1 week
21
Agent-assistedSean Ellis PMF
To benchmark product-market fit against 40% threshold.
Market Fit1 week